One of Robert Friedland’s pet peeves is that as people move away from the country to the city they become divorced from the supply chain and no longer understand where things come from. They don’t realize, he says, that everything they touch is either grown or mined. Take a look at everything around you, he urges, “we either mined it or we grew it—there are no exceptions.”
“Most people who live in urban environments think a ham sandwich comes from a refrigerator—they don’t really visualize all those pigs being slaughtered in a river of blood outside Chicago,” he adds.
“Most people don’t realize that when they walk into a dark room and turn on the light, somewhere a generator has to kick in and give them that power, because there’s virtually no storage of electricity in the grid. We think miners have to do a much better job of explaining how fundamental we are to improving this world. That’s why we have gotten into Hollywood—that’s why we are in the movie business.” Continue Reading →